Cheshire Digital Marketing was built to help small business owners stop guessing and start growing—with strategy, structure, and support that actually fits their real life.
Hi, I’m Emily, founder of Cheshire Digital Marketing.
Before starting my own business, I spent over a decade working in software, product, and digital strategy. I’ve been a QA tester, project manager, product designer, and strategist, which means I don’t just “do marketing,” I think about how systems, people, and goals all connect.
I started Cheshire Digital Marketing because I kept seeing small business owners overwhelmed by advice that didn’t fit their reality: do more, post more, spend more, hustle harder. Most didn’t need more tactics. They needed clarity.
That’s what I focus on: helping business owners understand what actually matters for their growth and building strong marketing systems from there.
Some arrive convinced they know exactly what they need:
“A new website.”
“Better SEO.”
“More social media.”
Usually because someone told them that’s what they “should do”.
Others come in feeling unsure:
“I don’t know what’s wrong.”
“I’m overwhelmed.”
“I just need someone to help me figure this out.”
Because jumping into random digital marketing activities, whether you feel confident or confused, can waste time, money, and energy if you’re solving the wrong problem.
That’s why we strongly believe in starting with a strategy session and growth plan.
If you’re unsure what you need, this is the best place to start. You’ll get a clear roadmap for the next 90 days—what to focus on, what to stop, and what comes next.
If you already know you need website design, marketing support, or ads, we can help with that too, and we’ll still make sure it’s grounded in a smart strategy.
Our ideal client is a small business owner who wants to grow but doesn’t want to guess their way there. Some come to us feeling overwhelmed and unsure what to do next. Others come in thinking they know exactly what they need because someone told them. In both cases, they’re open to stepping back, getting clarity, and building a smart plan before jumping into tactics.
Every business is different, and the way we work with each one is different too.
We take a holistic look at your entire business, including the parts that aren’t strictly “marketing”, to find where small changes can make growth smoother and more sustainable. That way, when things start working, you’re actually ready for them to work.
Instead of pushing a service, we focus on understanding your business, your goals, and your real constraints. Then we build a plan that fits your life and your business—not someone else’s playbook.
We usually start with a strategy session and growth plan. That gives you clarity on what to focus on next. This process also lets us start working together in a low-risk way—so we can make sure we’re a good fit for your business, and that you feel confident we’re the right partner for you.
From there, you can choose to:
Implement the plan yourself, or
Work with us for website design, marketing, or ongoing support
Strategy isn’t a separate thing: it guides everything that comes after.
We know small businesses are all at different stages and budgets reflect that (we’re a small business too).
We’re not a “discount” version of digital marketing, but we do work within different budgets by adjusting scope and priorities. For example, if your website just needs updates, we won’t push you into a full rebuild. If you want to run ads, we don’t require huge minimum spends. We work with what you’re comfortable investing and help you spend it in the smartest way possible.
No two businesses look alike, and neither should their marketing plan (or their budget).
That being said, you should expect to spend a minimum of $500/month for ongoing digitial marketing services. Websites are priced as a flat rate based on the project and scope.
Current growth plan pricing is listed on that service page – we sometimes offer promotions on audits, so keep an eye on those pages!
Yes, Emily is the strategist, and there is a content + graphic design team supporting her.