In a world full of noise, automation, and sales pitches, I help bring the human element back into digital strategy. I work with small businesses, solo entrepreneurs, and creative thinkers who want to build visibility without selling their soul—or spending all day on social media.
I didn’t start out in marketing. My background is actually in user-centered software design and quality assurance testing, which means I approach your brand like a complex system: something to be nurtured, optimized, and designed with intention. But I also know people make decisions based on emotion. So my job? To make sure your digital presence connects on both levels.
At Cheshire Digital Marketing, we build websites that not only reflect your brand, but actually support your business—whether you’re just getting started or leveling up.
If I’m being completely honest, working in digital marketing can be frustrating – thanks to changing algorithms, new rules, short-lived trends, and platforms coming and going.
But small businesses deserve more than cookie-cutter solutions. The internet is stacked in favor of big brands and big budgets—and I think that’s wildly unfair. I’ve seen too many brilliant people burn out trying to chase trends instead of building something sustainable.
I’m here to change that.
I’m a Diet Coke enthusiast with a weakness for some good reality TV drama or comedy.
I have a background in Information Science and User-Centered Design…my brain is wired for both creativity and structure.
I’ve been dancing since I was little—ballet, jazz, lyrical—you name it. These days, I get my fix in a weekly Adult Hip Hop class. No trophies here, just a whole lot of joy.
My weekends usually involve hanging on Lake Naomi, running my kids around to their activities, and a good romantasy book.
I believe clear is always better than clever—and that real growth comes from showing up consistently, not perfectly.
Graduated from the University of Pittsburgh with a bachelor’s degree in Information Science and User-Centered Design (H2P!)
Worked for 10 years in software product development – testing, design, and project management.
When COVID hit and the work environment shifted dramatically, I decided to follow my dream of starting my own business…and in March 2021, Cheshire Digital Marketing was born!
Since then I have helped dozens clients find their footing online and re-invigorate their passion and excitement for their marketing messaging.
It’s 2025 and I’m still here—still learning—still cheering for the little guy!
If you’re looking for thoughtful strategy, zero fluff, and a partner who gets what it’s like to build a business from scratch—let’s talk.